Since March 2017
Cambridge Tech Startup ATOM
Atom founder Stephen Clemmet described the electronics hardware development field as being dominated by poorly built hardware and non-exsistent branding. As IoT comes of age, the complexity of working across huge numbers of fragmented technologies becomes exponentially more complex. The Atom Electronics development platform is designed to be the foundation for the realisation of functional IoT technology.
We worked with Atom Electronics to design a clear visual language that is able to bridge the gap between current industry experts and students in several IoT relevant fields. Another focus of the brand was to encapsulate Atom’s unrivalled focus on systemic resilience and quality within the hardware.
Our aim is to create a high-end brand to define the final realisation of functional IoT. We want Atom to sit at the top of the pile.